June 22, 2009

http://www.jerryhart.com
Can Web 2.0 improve sales and marketing efforts?

The short of it is the principle that companies will lose their competitive advantage and become extinct if they fail to implement how customers want to do business and how to interact with a customer for a long and profitable relationship.
Yesterday’s marketing messages are getting shot down by the ordinary consumer who has the ability to be wooed by the competition,” said Jerry Hart, President of Power to be Found, a company that specializes in web marketing and sales. He added, “Consumers in a buying process are avoiding any marketing that appears full of hype like most ads we see online. The paradigm has shifted from a forced ’sales-y’ advertisement to more interactive intelligent conversation and a request for participation that fuels the potential buyer to respond to authentic content in order to make a purchase decision.”

Duration : 0:2:48


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One Response to “Web 2.0 Hype or Opportunity?”

  1. TheatricalMarketer Says:

    Awesome video! You …
    Awesome video! You truly are a leader. The content you provide, are the same great techniques that have caused me to achieve massive success, all through free marketing. Keep up the good work, and look forward to future videos…

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